Writing

Ten Lessons from a $3 Million Mistake

January 19, 2026

In July 2023, we started Kortex—a "second brain" AI notetaking app. Two years and $3 million later, we killed it. Now we're building Eden, the cloud storage drive for creatives. Kortex didn't fail…

Do First, Ask Later

September 22, 2025

Three years ago, I convinced Dan Koe—a multi-millionaire writer with millions of followers—to start a company with me on a Zoom call. I was a 20-year-old nobody. Before that, I'd worked at three…