Writing

January 19, 2026

We think of startup failure as a sudden event: a moment when the money runs out, the team quits, the servers go dark. But most companies die slowly. They die from a hundred small decisions that each…

September 22, 2025

Three years ago, I convinced Dan Koe—a multi-millionaire writer with millions of followers—to start a company with me on a Zoom call. I was a 20-year-old nobody. Before that, I'd worked at three…